Starting and growing a business requires capital, and often securing funding is one of the biggest challenges entrepreneurs face. Fortunately, there are several funding opportunities available for startups and small businesses in the European Union (EU) that can help turn your business dreams into reality.
In this blog post, we will discuss how to secure EU grants for startups and small businesses.
1. Identify the right EU grants funding program
The EU provides various EU grants funding programs to support startups and small businesses across different sectors. Before applying for any funding program, you should do your research and identify which one suits your business needs.
For example, the European Innovation Council (EIC) Accelerator Program provides support to high-risk, high-potential startups and SMEs that are developing innovative products, services, or processes.
Another option is the Horizon Europe program, which offers funding for research and innovation projects.
2. Build a strong business plan
Having a well-written business plan is essential for securing EU grants funding.
The plan should include your business goals, objectives, and strategies. Additionally, it should clearly define the problem you are solving, your target market, and how you plan to generate revenue.
A strong business plan will help convince funders that your business is viable and has the potential for growth.
3. Meet the eligibility criteria
Each EU grants funding program has specific eligibility criteria that you must meet to qualify for funding. Ensure that you read and understand these requirements before applying.
Some of the typical eligibility criteria include the size and age of the business, the sector it operates in, and the country of operation. For example, some programs may only be open to businesses that have been operating for less than three years.
4. Attend EU grants funding workshops and events
Attending EU grants funding workshops and events can be an excellent opportunity to network with other entrepreneurs and learn about funding opportunities that you may not have been aware of.
These events provide an excellent platform to meet with funders and ask questions about the funding process.
5. Prepare a strong application
Once you have identified the right EU grants funding program and met the eligibility criteria, it’s time to prepare your application.
The application should be well-structured, clear, and concise, and should address all the relevant evaluation criteria. Additionally, you should provide evidence to support your claims, such as customer testimonials, market research, and financial projections.
6. Get professional advice
Applying for EU grants funding can be a daunting task, and it’s essential to get professional advice to increase your chances of success. Consider working with a professional funding consultant who can provide guidance on the application process and help you build a compelling case for funding.
In conclusion, securing EU grants funding funding for startups and small businesses requires thorough research, planning, and preparation.
By identifying the right funding program, building a strong business plan, meeting the eligibility criteria, attending funding workshops, preparing a strong application, and getting professional advice, you can increase your chances of securing funding and taking your business to the next level.
Get in touch with us to help you with your EU funding application.

About the Author
Karen Wessinger
Karen Wessinger is a European affairs consultant who has been providing strategic advice and funding support to associations and companies in a variety of sectors. She has over 12 years experience in public policy and EU funded projects particularly in the internal market, health, food, consumer affairs and financial services sectors.